Community Banks Support Local History and Attract Customers

Last year during 2009, while working with the town of Ipswich, MA to plan and promote its 375th Anniversary, I had the opportunity to observe up close how two Ipswich banks got very involved.

They went way beyond just writing a check.

As a result, they really cemented the relationships they had with existing customers, and attracted new ones.

They both acted brilliantly, and it was fun to watch!

Read my article for details!

 

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